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This untapped source for new banking customers has been on the radar of many financial institutions in recent years, as many of the major players see this segment of the financial market in a new light. More than 40 million American families are currently either unbanked or underbanked and these individuals spend approximately $13 billion on alternative financial services each year. Many banks have started to realize the potential of the underbanked market and are tapping into it. Is your bank?
Informa Research Services introduces the 2008 Underbanked Study. This exciting study delivers the inside story on the Underbanked. Find out what the top 50 financial institutions offer to this market segment. Plus you get the product and services information on five alternative providers and the top twenty prepaid cards.
Click here to view a sample of this report.
The 2008 Underbanked Study provides detailed fee and feature information on the following:
Get the information you need to compete for this important market segment. With this powerful report you can study how the nation’s key players are targeting The Underbanked.
Order now and receive this study and our Report Analysis and Executive Summary for one low price!
At the low price of only $795 for both the report and executive summary, this powerful report is an outstanding value and an indispensable pricing tool.
Click here to order the 2008 Underbanked Study or contact Chad Watkins at 800-848-0218 Ext. 48407 or by e-mail at cwatkins@informars.com
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