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Publisher of consumer mortgage information joins with leading provider of competitive intelligence to provide consumers with loan information based on credit score.
CALABASAS
,
CALIFORNIA
(
March 1, 2005
) -- Informa Research Services, Inc., today announced an agreement to provide Metro Mortgage Guide (www.rateupdate.com) with a real-time feed of mortgage lending product data. Under the agreement, Informa Research Services will create and host a turnkey portal solution for Metro Mortgage Guide with live rate and product information on mortgage loans, less-than-perfect-credit loans, home equity loans, and home equity lines of credit.
The co-branded online tool has the unique functionality of allowing consumers to search for home loan products based on their credit score. Informa Research Services is the leader in aggregating consumer loan rates based on credit rate scores and works closely with MyFICO.com to insure the integrity of the data.
“Informa Research Services has consistently proven their expertise in delivering timely and relevant mortgage banking data,” said David C. Mully, president of Metro Mortgage Guide. “This turnkey solution provided by Informa will prove extremely valuable as our site visitors educate themselves about the options available in the mortgage lending arena.”
Metro Mortgage Guide publishes mortgage and home equity lender information on their national mortgage website, rateupdate.com, and on 50 state-specific online mortgage guides, including californiamortgageguide.com, newyorkmortgageguide.com, and texasmortgageguide.com. They also offer a computerized loan referral system. Consumers can search and compare thousands of mortgage and home equity Lenders’ rates or simply send their information to participating lenders by completing an online form.
“This is an exciting opportunity for the mortgage and home equity rate shoppers as well as lenders,” said Michael E. Adler, president and managing director of Informa Research Services, Inc. “The Metro Mortgage Guide attracts a wealth of consumers searching for information on mortgage products and lending options. With the ability to generate rate shopping based on credit score, our lending information is extremely valuable to potential borrowers. Additionally, this format offers great advertising opportunities for lenders.”
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About Informa Research Services, Inc. (www.informars.com)
Founded in 1983 and headquartered in Calabasas, CA, Informa Research Services, Inc., provides the financial industry's most extensive array of market research and decision-support information.
Conducting daily surveys of the retail, lending, and business products offered by more than 10,000 financial organizations nationwide, Informa currently supports the product pricing decisions of more than 3,000 clients, representing all 50 states, and including the top 25 financial institutions. They are the premier provider of fee and feature studies, used to determine the competitiveness of fee-based services, as well as in-depth studies on cash management services, trust products, and other specialized services. Informa conducts the finest mystery shopping and market research studies available that deliver accurate and relevant measurements in the areas of employee sales and service, customer satisfaction, closed account research, focus groups, competitive performance, and compliance testing. The company’s extensive financial product database is a popular source of licensed editorial content for financial portals, websites, newspapers, and magazines, attracting major Internet partners, including Yahoo! Finance, Quicken, CNN.com, ABC, MSN, MyFico.com, Edmunds.com, and Internet Broadcasting Systems.
About Metro Mortgage Guide (www.rateupdate.com)
Metro Mortgage Guide has been active in the mortgage industry since 1988 and thoroughly understand the business and its challenges. They have been generating consumer home loan leads for their lender clients since 1996.
Metro Mortgage Guide publishes mortgage lender information on national and state specific websites. They provide consumers a method of sharing their information with mortgage lenders as well as researching best offers available in their area. Participating lenders use Metro Mortgage Guide to present their products to interested consumers, increase traffic to their websites, and increase online applications/inquires.
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