Another top financial portal chooses Informa Research Services
to provide consumer focused bank product data

CALABASAS, CALIFORNIA (April 4, 2004) – Informa Research Services, Inc., today announced an agreement with Internet Broadcasting Systems, Inc. (IBS) to provide a real-time feed of consumer banking product data.  Under the agreement, Informa Research Services will provide the IBS affiliated websites (e.g. WNBC.com [New York], NBC4.tv [Los Angeles], NBC5.com [Chicago], NBC10.com [Philadelphia]) with live rate information on consumer banking products such as checking and savings accounts, CDs, credit cards, auto loans, mortgage loans, less-than-perfect-credit loans, and home equity loans.

“We are pleased to announce another great partnership,” said Michael E. Adler, president and managing director of Informa Research Services, Inc.  “Informa’s efforts on behalf of IBS will enrich each visitor’s experience at over 60 IBS television station websites nationwide.”

“We are excited that our stations’ website visitors will have access to this highly useful consumer financial information,” said Joan Nelson, channel development manager at IBS.  “Informa Research Services is a thoroughly professional data provider and the information they provide helps our affiliates’ website visitors access real-time information they need to make informed financial decisions."

According to U.S. Nielsen, most IBS affiliated TV stations are rated #1 or #2 in their market for news.  Forty-one of these markets, covering 89% of US households, are in the top 50 markets in the nation, according to U.S. Nielsen.

Unlike the other sites that provide bank rates, Informa Research Services does not operate a consumer targeted website.  Informa does not seek consumer traffic and they do not compete with their portal partners for visitors.

 “Our partners prefer the way Informa helps to increase their portal traffic using our high quality and popular financial content.  We never compete with them for traffic.  Our approach is to keep the traffic on our partners’ sites.  It’s their clients, they should keep the traffic,” said Adler.

About Informa Research Services, Inc.

Founded in 1983 and headquartered in Calabasas, CA, Informa Research Services, Inc., provides the financial industry's most extensive array of market research and decision-support information.

Conducting daily surveys of the retail and business products offered by more than 10,000 financial organizations nationwide, Informa Research Services, Inc., currently supports the product pricing decisions of more than 2,500 clients, representing all 50 states and including the top 25 financial institutions. This electronically transmitted competitive pricing intelligence effectively generates profitable responses to continual market changes, enables clients to effectively position deposit and loan products within local markets, maximizes interest income, and manages interest expense. Informa is the premier provider of fee and feature studies used to determine the competitiveness of fee-based services. In-depth studies are also available on cash management services, trust products, mystery shops, and other specialized services.

Informa Research Services, Inc., is a division of London-based Informa Group plc (LONDON:INF). Collectively, the business units of Informa Group plc sell to more than 121,000 delegates and 80,000 subscribers, generating annual revenues of over $283 million.

About Internet Broadcasting Systems, Inc.

Internet Broadcasting Systems is the Web's #1 local news provider, operating local news and information sites with over 60 leading TV stations. IBS delivers "TV at Work" in all Top 10 US markets and 22 of the Top 25 markets, combing all television stations owned by NBC, Hearst, Cox, Washington Post Company, McGraw-Hill, and others. These top broadcasters use their IBS web sites to carry their 150 million + viewers through the day, serving them with trusted local news and information online during working hours and then back to TV at home. IBS provides advertisers a large, unduplicated, and highly attractive audience, primarily at-work, across 93% of top market households.  Internet Broadcasting Systems hosts and/or jointly operates local websites for NBC, Cox, Scripps Howard, Hearst-Argyle, and other major media companies.

www.ibsys.com