| 04.24.02 Credit Card Rates On Yahoo! |
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Informa Research Services Announces Agreement to Deliver Credit Card Rates on Yahoo! Finance |
Financial Research Firm's Credit Card Data Now Available through the Savings Finder Tool in Yahoo! Money Manager |
(April 24, 2002) -- today announced an agreement with Yahoo! Inc. (Nasdaq: YHOO), to provide credit card rate data on Yahoo! Finance (http://finance.yahoo.com). Under the agreement, Informa Research Services will help consumers find savings on credit card interest and fees by providing credit card rate information through the Savings Finder tool in Yahoo! Money Manager, a free suite of personal financial management tools and services on Yahoo! Finance. "By presenting our credit card rate data on the Savings Finder tool, Yahoo! Finance consumers can find some of the best credit card rates in the nation," announced Michael E. Adler, president and managing director of Informa Research Services, Inc. "In the past, it has been difficult for consumers to know if they are getting a good deal on their credit cards," said Wade Lagrone, senior producer, Yahoo! Finance. "With Savings Finder, Yahoo! Finance consumers can find better rates on wireless, long distance and checking account plans, and now, thanks to our new relationship with Informa, credit cards. Savings Finder sorts through more than 200 credit cards and provides users with a personalized, side-by-side view of which cards may be best for them." Informa Research Services will continuously update the credit card data available on Yahoo! Finance, providing consumers with the most current information available. Credit Card Providers interested in increasing new account activity can link their product offerings on Yahoo! Money Manager directly to their companies' sites. "This was a natural expansion of the services we offer to financial institutions," said Adler. "For the past 19 years, we have helped our clients to competitively price their products. This new service will allow our clients an efficient method of attracting new business, while showing consumers how they can obtain better credit card rates and save a lot of money." |
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